At the end of November, Hielke, our Managing Director, and Sjoerd, our newly appointed Procurement Director, set off fro...
What exactly are Taste Chunks?
“Taste Chunks are small extruded cinnamon inclusions. Cinnamon is a well-known and much-loved flavour. With Taste Chunks, you can give classic recipes a surprising twist - exactly the kind of flavour experience today’s consumers are looking for.”
Why were they developed?
“To bring innovation to a traditional segment. With Taste Chunks, the food industry can give a new twist to classic applications, creating surprising flavour experiences that today’s consumers are looking for.”
What makes them so special in use?
“They don’t affect the dough, they stay in place, and they don’t melt. In other words: no sticky business. The hard version adds a nice crunch to muffins or cookies. The soft one stays perfectly intact—even in ice cream. And as a topping, they’re just pure fun.”
And what about the flavour experience?
“Instead of one constant cinnamon flavour, you get little bursts of taste throughout. It creates more exciting mouthfeel and really adds something special to your product.”
What applications are Taste Chunks suitable for?
“Think cinnamon rolls, carrot cake, cookies, muffins, ice cream... They’re available in three versions: 3mm hard, 5mm hard, and 5mm soft. The choice depends on your application and the texture you’re after.”
What’s your personal favorite?
“The soft version on ice cream. It stays soft, doesn’t melt, and gives your scoop something unexpected. But also in carrot cake – delicious!”
Finally: What should bakers especially remember?
“That Taste Chunks are all about ease and impact. No hassle, just pure flavour. And they give you creative freedom. From recipe to final flourish.”
Want to learn more about Taste Chunks? Visit our product page.
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